Rocio Leon

Rocio León is the Co-Founder & CEO of Tozi Superfoods, where she leads brand, product innovation and overall company strategy. Inspired by her family’s roots in Jalisco, Mexico, Rocio created Tozi to bring a modern, better-for-you approach to the Mexican foods she grew up with. She leads the company’s vision as Tozi continues to expand across retail in the U.S.